Website Design. Custom or Template?

As a business owner, you are always striving for ways to save time and money without compromising on your profit levels and company growth.

Which One Should I Use For My Business?

A vital element of these efforts in today's modern market is to create an online presence. Marketing your business online is similar to your offline marketing practised with only the convenience of expanding or strengthening your business image simply with a few clicks of a button. Whatever your companies size, your business website needs to project a professional image.

The more professional image your website portrays, the more credible it appears to your visitors. One of the key considerations is of course cost. So, do you use a web site design service or can you use a web site template? Unsure? There are many people in business who do not know what the differences are. In this article, I will remove the screen that shrouds this decision in mystery.

What is a website template?

Website templates are 'pre-made', professional, website designs. These can be designed intricately or made in form of a simple theme, e.g. using Wordpress or Joomla. In today's marketplace, any professional website designer should have the experience to work with these website templates alongside the ability to be expert enough to create his/her own custom website design for their clients. Now let's take a look at some simple points for you to consider for and against each method.

Website Templates - Points for using a website template

• ALL templates can be customised to meet your needs
• ALL templates can be made search engine friendly for your business
• ALL templates can be downloaded immediately
• Cost is extremely low compared to custom designs
• A fully customised website template takes 60% less time to complete
• You can choose from over 12,000 designs
• You can see what you are getting BEFORE you pay

Points against using a website template

• May be utilized on many other sites (although there are 14 billion websites!)
• Generic design appearance

Bespoke Web site Design Services Points for using a custom designed website

• Your very own exclusive web design
• The ability to have your site coded with valid HTML and CSS

Points against using a custom designed website

• Cost. You can expect to pay in excess of £3000 for a professional design
• Time. Your design could take up to 3 months for delivery

You can now clearly see the main differences and can make an informed decision. As with all aspects of service, the results will depend on your provider. If you are looking for professional results with a reliable provider, then why not take a look at my web site design services or contact me to see if I can help you launch online.